Love it or hate it, all cyclists eventually end up riding in the rain. Fortunately, there are lots of tricks to making the experience of wet weather cycling more enjoyable and safer.
ROTOR is launching its first TV campaign on Eurosport, the number one sports channel in Europe showing the most important sporting events in the world.
Carlos Coloma, que recientemente logró la medalla de bronce en los Juegos Olímpicos de Río, ha anunciado que en 2017 estará dentro de las filas del Primaflor Mondraker ROTOR.
Having a great ride or race on a bike isn’t just about your body performing optimally; it also requires your mind to be healthy and work well.
Injuries are an inevitable part of cycling – broken collarbones, road rash, concussions, compromised backs, inflamed tendons and fractured arms and legs are among the most common.
Riding in the winter comes with extra challenges, especially with colder weather and shorter days.
Lori Barrett is ROTOR’s North American Brand Manager. Bikes and sports are more than her pastimes, they are her lifestyle. Lori tells us much more about ROTOR in the USA.
Looking for the perfect holiday gift for the cyclists among your family and friends? ROTOR has you covered for many important bike components. Read on for five great suggestions for what you can put under the Christmas tree.